Incitez China search engine marketing services have successfully helped internationally recognized brands build a strong presence on top Chinese search engines and delivered leads or online sales, including Baidu SEM, Qihoo 360 SEM, and Sogou SEM.
By June 2015, the number of Chinese search engine users reached 536.15 million, among which mobile search users exceeded 454 million.
Our objectives in Chinese search for our clients are not only exposure in Chinese markets but also driving revenue for clients’ business with improved ROI or CPA.
We also work agencies around the world to extend their capability into Chinese SEM including Baidu SEM, 360 SEM, and Sogou SEM. Find out more about our agency partner program.
To get quick results, paid search or PPC/SEM has been proven to be quick and effective; for middle to long term, Chinese Search Engine optimization is also widely implemented by top companies in the world.
Chinese PPC/SEM: Not Just Baidu
Chinese PPC campaigns with keywords and ad copies translated from English will lead to poor performance. And, unique features of Chinese search engines and different Chinese culture are often the obstacles for MNCs receiving the same good results as in other markets.
We deploy search strategies for Chinese markets and ROI driven paid search campaigns on Baidu SEM, 360 Search and Sogou/Soso. All our Chinese search specialists are certified and well versed on Chinese culture and languages.
For companies with small monthly PPC budget (USD 1,000 to USD 2,000), we’d recommend Qihoo 360 SEM Sogou to start with, on which many of clients received good results with lower cost per click and high conversion rates.
Chinese SEO Service
What works to rank high in English search engines like Google and Bing may or may not work in top Chinese search engines like Baidu and Sogou; it takes specific Chinese SEO skills.
Our Chinese SEO services takes a unique social approach integrates social media marketing with search engine optimization, generating influence in both China social media and top search engine rankings with reduced cost.
And, Incitez Chinese SEO Service is not only about ranking in SERP but also improving usability, driving conversions and revenue. We create sustaining SEO advantage for you so that you rely less and less on external help with increasing in-house SEO capabilities on the basics.
Integrated China Search Marketing
An integrated approach for multiple websites. Companies running multiple websites with similar product or service offerings benefited from this approach where SEO & SEM campaigns are deployed to minimize the cost and maximize the performance.
Integration between SEO and SEM, between search and other channels are also adopted for better ROI.
We create tailored search solutions depending on our clients’ need. We provide not only search strategy for your business in China but also solid execution, driving targeted traffic to your site and converting them to leads and/or sales.